Case Study #3: Is there a cybersecurity industry?

Case Scenario:

You recently joined a small start-up company that has developed a suite of cybersecurity products that integrate network sensors (hardware) with big data analytics (software) to provide advanced threat detection at an affordable price. As is often the case with small companies, you are expected to lend your hand to whatever task needs doing. Yesterday, you were helping to write the online product brochures and other marketing materials. Today, your tasks include adding the North American Industry Classification System (NAICS) code(s) for the “cybersecurity” industry to the company’s Website.As you delve into the matter, you quickly discover that there is no NAICS code for a “cybersecurity” industry (see http://www.census.gov/cgi-bin/sssd/naics/naicsrch?chart=2012). After additional research, you learned that the NAICS codes for your company’s direct competitors (companies selling similar cybersecurity products) included the following:

Computer and Electronic Product Manufacturing (NAICS prefix “334”)

oComputer Terminal and Other Computer Peripheral Equipment Manufacturing

oComputer Storage Device Manufacturing

Information Industry (NAICS prefix “51”)

oCustom Computer Programming Services

oSoftware Publishers

Professional, Scientific, and Technical Services Industry (NAICS prefix “54”)

oComputer Systems Design Services

oElectronic Stores

Retail Trade (NAICS prefix “44”)

oElectronic Stores

You also learned that the NAICS system was designed to be production or product oriented and that provisions exist for adding new or emerging industries to the NAICS classification system (see NAICS Update Process Fact Sheet, p. 2, section “The Four Principles of NAICS” https://www.census.gov/eos/‌www/‌naics/‌reference_files_tools/‌NAICS_Update_Process_Fact_Sheet.pdf)

Your team leader has asked you to write a short report detailing your findings and recommending which industry your company should declare as its primary industry (out of the four listed above). Your report should include a justification for your selection. Your team leader has also asked you to provide a well-reasoned explanation as to why “cybersecurity” is considered an industry by many reporters and market analysts but is not listed as a unique industry under NAICS.

NAICS codes are incorporated into many business directory listings, independent financial reports / market analyses, and credit reports. Many large organizations, especially government agencies, require that a company have both a Dun & Bradstreet Data Universal Numbering System (D-U-N-S) number and one or more NAICS codes assigned to the company prior to being listed as an approved supplier.

Research:

• Read / Review the Week 5 readings. Pay close attention to those readings which provide evidence that “cybersecurity” is, in fact, an industry.
• Research additional information about industry classifications, why they were developed, and how they are used. Here are some suggested sources:
  • http://www.naics.com/history-naics-code/
  • https://www.naics.com/naicswp2014/wp-content/uploads/2014/10/How_to_Use_NAICS_SIC_Codes_for_Marketing_NAICSAssociation.pdf?
  • http://www.bls.gov/bls/naics.htm
  • https://www.census.gov/eos/www/naics/reference_files_tools/NAICS_Update_Process_Fact_Sheet.pdf (See page 2: “The Four Principles of NAICS” Principles #1 & #2)
• Find three or more additional sources which provide evidence that “cybersecurity” is or is not a distinct industry.

https://business.nasdaq.com/marketinsite/2017/Cybersecurity-Industry-Report-Investment-Case.html

https://www.zionmarketresearch.com/market-analysis/cyber-security-market

https://www.alliedmarketresearch.com/cyber-security-market

https://www.marketsandmarkets.com/Market-Reports/cyber-security-market-505.html

https://www.econstor.eu/bitstream/10419/126224/1/Jentzsch_2015_Horizontal-Vertical-Analysis.pdf

http://blog.gust.com/what-is-the-difference-betwee…

Write:

Using standard terminology (see case study #1), write a two to three page summary of your research. At a minimum, your research summary must include the following:

1.Introduction which includes a well-reasoned explanation as to why “cybersecurity” is considered an industry by many reporters and market analysts but is not listed as a unique industry under NAICS. Your introduction should include an explanation of the importance of standardized industry classification codes (who uses them and why).

2.Analysis and discussion of one or more industry codes which could be used by your cybersecurity company (based upon the product listed in this assignment). The discussion should include a comparison between your company’s business activities and the industry characteristics for the four classification families listed in this assignment (prefixes 334, 44, 51, & 54).

3.Recommendation for the best fit for a single NAICS code to be used by your company on its website and included in its business directory listings and financial reports. This recommendation must include your reasons as to why this code is the best fit.

4.A closing section in which you present a summary of the issues regarding the question of whether or not cybersecurity is a separate industry, your recommendation for selection of a NAICS code, and your rationale for your choice.

Submit For Grading & Discussion

Submit your case study in MS Word format (.docx or .doc file) using the Case Study #3 Assignment in your assignment folder. (Attach the file.)

Formatting Instructions

1.Use standard APA formatting for the MS Word document that you submit to your assignment folder. Formatting requirements and examples are found under Course Resources > APA Resources.

Additional Information

1.You are expected to write grammatically correct English in every assignment that you submit for grading. Do not turn in any work without (a) using spell check, (b) using grammar check, (c) verifying that your punctuation is correct and (d) reviewing your work for correct word usage and correctly structured sentences and paragraphs. These items are graded under Professionalism and constitute 20% of the assignment grade.

2.You are expected to credit your sources using in-text citations and reference list entries. Both your citations and your reference list entries must comply with APA 6th edition Style requirements. Failure to credit your sources will result in penalties as provided for under the university’s Academic Integrity policy.

 

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QezTek Inc. is a U.S. company that has developed a new high-tech ultrasonic object detection sensor. This new, highly sensitive sensor can be

used in civilian vehicles to alert drivers when other cars or even small objects (like squirrels) are in a driver’s blind spot. The new sensor also has

the potential to be used in military vehicles to better detect surrounding objects and threats.

QezTek would like to export its sensors to a vehicle manufacturer, Royota Inc. in Japan. This export may be subject to the Export Control Regulations, ITAR, and OFAC Regulations.

1. Make a list of at least 7 questions that QezTek will need to determine the answers to before exporting the sensors to Royota factories in Japan.

2. For applicable questions, indicate any U.S. government issued list or resource that QezTek should reference in order to answer the question.

Example: Do the Export Administration Regulations prohibit exports to Royota Inc. specifically? – QezTek should reference the U.S. Dept. of Commerce, Bureau of Industry & Security “Entities or Denied Persons List” to determine if Royota Inc. is included on the list.

Note: 1. Please note that you must carefully review Export_Control_ITAR_OFAC (video & pdf) and the the “ITAR and You” article in order to correctly complete this Assignment.

2. 0% plagiarism and 2 pages word document.

3. 5 peer- reviewed references , in-text paragraph citation.

 

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Topic: The Color Psychology of Red using the First Step of the Scientific MethodLocate a peer-reviewed qualitative research study in the Ashford University Library on the topic you chose in Week One for your Final Research Proposal. You may choose to use a qualitative study that was included in the literature review you used in the Week One assignment by searching the reference list for qualitative research studies on the topic. It is also acceptable to utilize a qualitative research study on your topic that was not included in your literature review.

Once you have located an appropriate qualitative study, identify the specific qualitative research design used. Summarize the main points of the study including information on the research question, sampling strategy, research design, data analysis method(s), findings, and conclusion(s). Evaluate the published qualitative research study focusing on and identifying the researcher’s paradigm or worldview and any evidence of reflexivity described in the report. Explain whether or not potential biases were adequately addressed by the researchers. Describe how the researchers applied ethical principles in the research study.

The Research and Critique a Qualitative Study

• Must be three to four double-spaced pages in length (not including title and references pages) and formatted according to APA style as outlined in the Ashford Writing Center (Links to an external site.)Links to an external site..
• Must include a separate title page with the following:
  • Title of paper
  • Student’s name
  • Course name and number
  • Instructor’s name
  • Date submitted
• Must use at least one peer-reviewed source from the Ashford University Library in addition to those required for this week.
• Must document all sources in APA style as outlined in the Ashford Writing Center.
• Must include a separate references page that is formatted according to APA style as outlined in the Ashford Writing Center.

Carefully review the Grading Rubric (Links to an external site.)Links to an external site. for the criteria that will be used to evaluate your assignment. Topic: The Color Psychology of Red using the First Step of the Scientific Method

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Read the article titled “Multilevel Readiness to Organizational Change: A Conceptual Approach”. Give your opinion on which two (2) means of diagnosing change are most relevant to today’s organizations. What is meant by the term “readiness”?

 

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Introduction to Health Information Management

Reflection Journal Prompt:

In the reflection for this week, think of the relationship between medical technology and ethics. Do you think that humans should have the ability to custom order their babies (e.g. color of eyes, height, gender, etc.)? Lastly, do you think that individuals should be able to grow their own organs or do you think that this crosses a line? What line should medical technology not cross?

 

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