Service Line Strategy Assessment

Service Line Strategy Assessment

(Service Line Strategy Assessment)

Business Plan Presentation for Service Line or Program

Question description

For this project, you are to assess an existing service line or program (such as a diabetes management program, comprehensive oncology center, etc.) for a real healthcare organization (you may select a hospital, large medical group, nursing home, or an ambulatory care facility) in your community. For the purpose of the assignment, assume that you are the Director of Strategic Planning for this organization, and the CEO has assigned you the responsibility for assessing where the program is in its life cycle and whether the organization should expand the program, continue the current strategy and maintain the program as is, or close the program. The summary of your assessment will be presented to the Board of Directors.

Your presentation should be organized according to the following structure and must contain the following elements:

• Introduction:
  • A brief description of the current program.
  • Alignment with the organization’s mission, vision and goals that support the project.
• Assessment: An evaluation of various factors that affect the feasibility and project development.
  • Where the program is in its life cycle.
  • Whether the organization should expand the program, continue the current strategy and maintain the program as is, or close the program.
  • Justification via a robust assessment of the internal and external environment, using at least two tools discussed in our course; such as SWOT+PEST, Five Forces, BCG, etc.
  • Consideration of organizational restrictions and constraints, mission, vision, values, capabilities, strengths and weaknesses.
  • Relevant organizational issues and context, and multiple perspectives and dimensions are considered.
  • Consideration of relevant market forces.
• Action Plan: Provide a summary of your recommendations and strategies for implementation.
  • Realistic strategies and tactics identified with sufficient detail for either growth, maintenance, or closure of the program.
  • Articulates the who, what, when, where and why.
• Program Evaluation: A brief discussion of how you will evaluate and benchmark the project, post-implementation.
  • Specifies measures that would be tracked and trended post-implementation to ensure the action was effective and efficient.
  • Relevant organizational issues and context, and multiple perspectives and dimensions are considered.
• Conclusion: This brief summary should pull together your assessment and recommendations and leave the audience with a clear sense of what can be done.

The presentation must meet the following requirements:

• 10-15 slides in length (excluding title and reference slides.)
• Be submitted as a PowerPoint file; do not submit presentation as a PDF or MS Word file type.
• Each slide must provide detailed speakers notes – a minimum of 75 words. Notes must draw from and cite relevant reference materials.
• Presentations must adhere to academic integrity standards; limited use of direct quotes, proper paraphrasing, citing sources, etc.
• Format citations and reference list according to the APA.
• Include at least 10 current (no older than 10 years), credible references, at least 2 from peer-reviewed articles.

 

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