case analysis icedelights

Please read the case study and provide a case analysis using the following outline and criteria.

– 500 words (see attached sample).

– Evaluate the business from an investment banker’s.

– Evaluate the opportunity(ies): Product advantage; Market unmet needs; Industry analysis; Trends; Proof; Pricing.

– Evaluate the strategy: Business strategy; Sales and marketing strategy; Operations strategy.

– Evaluate management: Track record; Education; Any other characteristics.

– Give your analysis and recommendations.

 

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