Enhancing Ebusiness Competitive Strategies

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Enhancing Ebusiness Competitive Strategies

(Enhancing Ebusiness Competitive Strategies)

Ebusiness Assignment.

Assignment (50%) 1,000 word essay

What specific best practices have you learned in this course that might be successfully applied to improve existing competitive performance in an organization or industry of interest to you? Try to select practices that offer the most promise but are not yet widely accepted. First describe the industry or organization of interest and then describe two or three of these relevant best practices. Discuss how these practices might need to be tailored to the organization in question. What information technologies might be leveraged to produce higher competitive performance or organizational effectiveness? Why do you think such practices have not been widely deployed in the organization or industry you?

PowerPoint Development (50%)

Using current information available on the Internet, develop a PowerPoint (or equivalent) briefing for a group of C-level corporate executives at a company of your choice in regard to information security issues inherent in their e-commerce strategies and operations. Highlight points of potential vulnerability and some of the best practices being deployed to manage the risk of such security issues in the e-commerce context. Assume that these executives are rather lackadaisical about such security issues as they might have a devastating impact upon the companies brand. Given this attitude, how would you convince the senior managers that this is a problem truly warranting sufficient investment and leadership.

1. Essay: Best Practices for Competitive Performance (50%)

Introduction

  • Begin with a brief introduction to the concept of best practices in e-business.
  • Mention the importance of leveraging innovative and underutilized practices to enhance competitive performance.

Industry or Organization of Interest

  • Identify the specific industry (e.g., retail, healthcare, manufacturing) or organization (e.g., Amazon, Walmart, a small business) you will focus on.
  • Provide context about its current competitive landscape, challenges, and opportunities.

Best Practices (Select 2-3)

  1. Practice 1: Advanced Data Analytics for Personalization
    • Explain how data analytics can help deliver personalized customer experiences.
    • Highlight examples where this practice is underutilized but has potential.
  2. Practice 2: Integration of AI in Supply Chain Management
    • Discuss AI applications for optimizing inventory, predicting demand, and reducing costs.
    • Tailor the practice to your selected organization’s needs.
  3. Practice 3: Leveraging Blockchain for Transparency
    • Describe the potential of blockchain in ensuring transparency in transactions and supply chains.
    • Discuss barriers to adoption and how to overcome them.

Tailoring Practices to the Organization

  • Detail how each practice can be adapted to the organization or industry.
  • Consider cultural, financial, or structural factors.

Information Technologies to Leverage

  • Discuss relevant technologies such as cloud computing, IoT, or advanced analytics platforms.
  • Connect these technologies to the selected practices.

Why These Practices Are Not Widely Deployed

  • Analyze challenges like cost, lack of awareness, resistance to change, or technological constraints.
  • Offer solutions to overcome these barriers.

Conclusion

  • Summarize key points and the potential impact of these practices on competitive performance.

 

2. PowerPoint Briefing: Information Security Issues in E-Commerce (50%)

Slide Structure and Content

  1. Title Slide
    • Title: “Securing E-Commerce Strategies: Best Practices for Risk Management”
    • Subtitle: “Briefing for C-Level Executives”
    • Include your name and date.
  2. Overview Slide
    • State the importance of information security in e-commerce.
    • Outline the presentation topics.
  3. Potential Vulnerabilities
    • Highlight common risks (e.g., data breaches, phishing attacks, weak authentication).
    • Use statistics or recent examples to emphasize the impact of these issues.
  4. Impact on Brand and Operations
    • Explain the devastating effects of security breaches on reputation, customer trust, and financial performance.
    • Use real-world case studies (e.g., Target, Equifax).
  5. Best Practices for Managing Security Risks
    • Practice 1: Implementing Multi-Factor Authentication (MFA).
    • Practice 2: Regular Penetration Testing and Security Audits.
    • Practice 3: Employee Training and Awareness Programs.
  6. Tailored Recommendations for the Company
    • Suggest specific steps based on the company’s current e-commerce strategy.
    • Include cost-effective measures for immediate action.
  7. Convincing Senior Managers
    • Present a compelling argument using:
      • Financial Risks: Quantify potential losses from breaches.
      • Competitive Pressure: Highlight competitors’ security measures.
      • Legal and Regulatory Compliance: Emphasize consequences of non-compliance.
  8. Call to Action
    • Urge the executives to prioritize investment in information security.
    • Propose a follow-up meeting for action planning.
  9. Closing Slide
    • Reiterate key points.
    • Include contact information for further discussion.

Design Tips

  • Use professional fonts like Arial or Calibri.
  • Incorporate visuals such as charts, graphs, and icons to support key points.
  • Keep text concise and use bullet points for readability.
 
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